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The Facebook IT Factor: Get the recognition you deserve.

The Facebook IT Factor: Get the recognition you deserve. I will share… How you can get recognition and attention … without having 10,000 Facebook connections. I will discuss… How you can increase your profitability using Facebook … without being overly aggressive and turning off the people who need your services and products. I will tell you… The 5 keys to a killer Facebook presence and how you can stand out from the crowd on Facebook. Get access to this FREE WEBINAR – GO TO  > https://expertise.tv/webinar/the-facebook-it-factor-get-the-recognition-you-deserve/replay Go to http://myacademy.biz/

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Shot List: 30 Ideas for the Perfect Photo Shoot

Shot List: 30 Ideas for the Perfect Photo Shoot How can you use body language in your photographs? Whether you are a photographer setting up a shoot for a client, or an author, blogger or business owner who needs some professional photos, you need to have a photo shot list that meets your needs. Photographs need to capture the nonverbal brand of the client. Nonverbal Brand: How we portray our mission and message beyond words—through photos, videos, colors, font and style. Photographs make up a huge component of the nonverbal brand because a picture is worth a thousand words. Before you go into your next shoot think about what you want your nonverbal brand to portray. I like to find three words that embody my mission. This will help you get the right tone for your shots. Here is How Photographers Can Use Body Language: Prepare the perfect photo shot list for your shoot. Here […]

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Using Psychology to Improve Your Digital Marketing Game in 2017

Using Psychology to Improve Your Digital Marketing Game in 2017 In many ways, digital marketers need to be excellent psychologists. Understanding what makes people tick—what they need or desire, how they’re convinced of what they need or desire, and how to make them think that you can provide them with what they need or desire—is the key to successful marketing. Conversion rates only increase when consumers feel like you know them. Since only 22% of businesses were happy with their conversion rates in 2016, there’s clearly some work to be done in this area. If you’re among the 78% of businesses that would like to see better conversion rates this year, then here is some advice as to the kinds of strategies you should prioritize, and supported with evidence from psychology. Produce More Content Webinars and blogs which host on in-depth and authoritative discussions regarding topics relevant to your products will help build trust in your consumers. […]

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How do I get testimonials for my website?

[Video transcript below!] Hey guys, it’s Sharvette Mitchell, Creative Director from Mitchell Productions Web design and social media coaching, where we help you build something amazing with your online branding! This section is called “ask Sharvette”, so let’s see what we have here. Oh, this is a really great question. “Sharvette, I’m working on my website and I want testimonials. How do I go about getting testimonials for my website?” That’s great. Number one, let me pat you on the back that you recognize that testimonials are really great social proof. This is evidence that your products and services are hitting the mark. Here’s a couple of ideas that you can use and leverage to go about getting testimonials for your website. Number one, you can just ask. Go to those customers and ask them…. “Hey, would you mind just texting me, sending me an email, typing, writing out a few sentences of your engagement […]

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Should you put your PRICES on your website?

Should you put your PRICES on your website? [Video transcript] This is Sharvette Mitchell, Creative Director for Mitchell Productions, web design and social media coaching, where we help you build something amazing with your online brand. This segment is called Ask Sharvette. All right, so let’s see what we have here. Oh, this is a great question. “Hey Sharvette, should I put prices on my website? I’m getting ready to work on a new website and I’m struggling with deciding if I should put my prices on my website.” Let me give you some guidance with whether you should have prices on your website or not. Okay, so the first thing you want to think about is if you have low priced products. Things like books, things like jewelry, absolutely have the price on your website. Where the customer does not need your intervention, does not need your assistance or your customer service assistance to […]

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Moguls In The Making Conference and Book Signing

Moguls In The Making Conference and Book Signing Do you have a vision, business, or organization, that you want to take to the next level? Do you have several ideas running around in your head, but don’t know how to turn them into a business or where to start? Are you an entrepreneur that would like to make multiple streams of income? Moguls in the Making is the conference for you!!!! Moguls in the Making is a business conference birthed out of the desire to help women execute their visions and dreams. This dynamic collaboration of powerhouse speakers will guarantee you the strategies to move forward in your purpose, no matter who or where you come from. Whether you have multiple businesses or an idea that needs to be executed. THE CONFERENCE WILL ALSO DÉBUT THE HIGHLY ANTICIPATED BOOK, “MOGUL IN THE MAKING.” Women are traveling from as far as Tennessee to be apart of […]

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Join me in Dallas for THE EPIC CONFERENCE

Join me in Dallas for THE EPIC CONFERENCE Imagine a business where you have crystal clarity, clients attracted to you and bank deposits that make a difference? Join me, my business coach ( Aprille Franks-Hunt) and hundreds of other purpose driven entrepreneurs looking to gain access to IMPLEMENTABLE STRATEGIES to help grow your business before you even get back on the plane. For all of the juicy details, speakers & travel information for THE EPIC CONFERENCE (March 24 & 25, 2017) : Go to www.epicindallas.com BUY tickets and SAVE with ME (see special link below): Go to www.epicsharvette.info General Tickets save $150 Mastery Bonus Day + 2 Days of EPIC save $200: #EpicAmbassador #EPICCON17

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What do I need to set up the Product Page on my website? – #AskSharvette #WebDesigner

What do I need to set up the Product Page on my website? – #AskSharvette #WebDesigner Hey guys. It’s Sharvette Mitchell, Creative Director for Mitchell Productions Web Design and Social Media Coaching, where we help you build something amazing with your online brand. This segment is Ask Sharvette. I have my great questions that have come in, so let’s see what we’re going to tackle today. “Hey, Sharvette, I’m working on my online boutique.” And I need to know how to set up my products, what kind of things I need to have in place to get my product page up and running.” Okay, so that’s a really, really great question. Here’s my recommendation. Number one, you need to have a list of your products. I’ve found out that sometimes when I work with web design customers, they might not know all of the great products that they have. So have a full list of […]

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Social Media Checklist
Your Complete Social Media Checklist

Your Complete Social Media Checklist By Michael Patterson of Sprout Social I was browsing through suggested marketing articles on Post Planner and came across this great social media check list. Sometimes you just need a checklist as a reminder of things you should be doing on Social Media daily, weekly, monthly and quarterly. While this is a little more advanced for those that are just starting with Social Media, you can glean many nuggets from this information! Check out the deets below and feel free to print the checklist for your use! That’s why Sprout Social created this social media checklist that will help make sure you’re keeping up with all of your tasks on a daily, monthly and quarterly basis. Check out the list below and continue reading to figure out what each task means. Make sure you check our webinar on How to Market on Social Like a Global Brand. We covered social media […]

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The Agile Writer Conference

The Agile Writer Conference I am super excited to be a speaker for The Agile Writer Conference! Here are all of the details… Since 2011 we’ve helped dozens of writers create their first-draft novels. Now, we are launching our first writer’s conference. We’ve gathered experts to create twenty 75-minute seminars on how to write, edit, publish and market a novel. We want to offer detailed advice that can be applied right away – what we call “actionable content.” Our friends who run other literary conferences focus on writer testimonials, panel discussions, and critiques. This is great information and many writers gain great benefits from these conferences. Still, we feel there’s an unmet need in the writing community. We’re creating a new conference that offers advice on creating content and getting published. Register online at http://agilewriters.com/ and use Discount Code: “Agile17” – $10 off ticket prices. Location: The Holiday Inn at the Richmond International Airport Date: January 28, […]

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4 Ways to Get Your Event Noticed

4 Ways to Get Your Event Noticed Have you ever organized an event only for no one to turn up? It would have been an amazing event with great speakers,  entertainment, food and so on. You got everything right – the sun even shined, but it was empty – just friends and family, family of friends, and the odd person walking by who got curious. It happens to all of us; especially these days when so much is online and it is so difficult to get your voice heard. One way to achieve this is to find and use influencers. These are key people online within industries and niches. Their voices are powerful and can reach out to up to tens of millions of people via their sites, YouTube channels, social media accounts, and yes, radio shows. But you need to know who you are, what you do, and what your goals are. You need […]

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7 Tips to Harness Your Event Superpowers

By AMY HIGGINS 7 Tips to Harness Your Event Superpowers From planning and promotion to execution and follow-up, great events require a killer strategy with a heaping dose of tenacity to pull off. Those who do it well seem superhuman, with powers we mere normals do not possess. Never fear; a social media event plan is here. Social superpowers … activate. 1. Fire up the engine Once you have a confirmed date and location, start promoting your event through social media — even if you haven’t finalized all the details. Dash out of the gate – As soon as possible, spread buzz about your event. Develop social posts that include speakers, sponsors, and influencers to help increase reach. Involve your employees – Don’t forget to create excitement among your closest stakeholders. Even better, arm them with tools to help with promotion. Make it easy for your co-workers to share the event by writing social posts for […]

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YouTube Marketing Cheat Sheet [Infographic]

YouTube Marketing Cheat Sheet [Infographic] Videos are one of the most effective means of communication – often more effective than pictures or words alone. Because of this, YouTube has become a prime platform for marketing products and services. Whether you want to expand your business locally or internationally, you can use YouTube to create an effective marketing strategy. However, before you get a camera and start recording, you need to understand what YouTube can offer you as a marketing platform and what steps will give you the best results. This infographic from SocialMediaMarketo provides an overview of the key stats you need to know, and some key pointers on how to create effective YouTube content.

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7 Video Marketing Trends for 2017 (and What They Mean for You)

7 Video Marketing Trends for 2017 (and What They Mean for You) Social media is always in flux, and one of the biggest shifts right now is video. The development of improved mobile technology has enabled widespread video consumption – available always and at anytime. And although video content isn’t new, it’s certainly growing, and will to continue to expand in 2017 and beyond. Check out the following video statistics reported by Insivia: One-third of all online activity is spent watching video The average user is exposed to 32.3 videos in a month 75% of online video viewers have interacted with an online video ad this month 75% of executives watch work related videos on business websites at least once a week 36% of online consumers trust video ads Clearly, video is a stronghold that will likely thrive and grow for some time yet. While nothing is ever certain regarding what’s in store for social media, the following seven video trends […]

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What do I do if I need a website but I have no money? [ Podcast ]

What do I do if  I need a website but I have no money? Check out this quick podcast ( less than 2.5 minutes) with my answer to this question! Hi, it’s Sharvette Mitchell, Creative Director for Mitchell Productions Web Design and Social Media Coaching, where we help you build something amazing with your online brand. This is another segment of Ask Sharvette. Let’s see what question came in today. Oh, this is a good one. “Sharvette, what do I do if I have no money, but I do need a website. I need something up, but I just don’t have any money?” Really good question, because there are a lot of people in that predicament, so this is what I recommend. First, let me congratulate you for recognizing that you do need web presence, so pat yourself on the back for that. This is the first thing that I would do, and I definitely […]

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Are you making these 5 Stupid Sales Mistakes?

Are you making these 5 Stupid Sales Mistakes? by Victoria Fleming Every day I meet people who are making Stupid Sales Mistakes. Stupid because there are super simple solutions to where things are going wrong. Stupid because they are jeopardising the success of their business. Stupid because when you get right down it, they actually know they are making them. Are you?  If you are I bet you know.  And I bet you will recognise your Stupid Sales Mistake from this list! You don’t qualify. So you spend time chasing opportunities that were never really opportunities. You premature pitch – so busy talking about your own business and telling people to ‘buy my stuff’ that you don’t listen to what people are telling you and become the dreaded ‘sales person’ at networking events. You are hedgy about money – you never give a clear answer on what your product or service costs. You ‘diss’ the competition […]

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How do I get email addresses from people that visit my website?

How do I  get email addresses from people that visit my website? Check out this quick podcast ( less than 3 minutes) with my answer to this question! Hi, everyone. This is Sharvette Mitchell, Creative Director for Mitchell Productions Web Design and Social Media Coaching, where we help you build something amazing. This segment is another Ask Sharvette. Let’s see what came in today. All right. “Sharvette, for people that visit my website, how do I get their email addresses?” I’m really, really glad that question came in because some people think that there is some magic potion, some secret software, some expensive system that you can buy that will take someone’s email address and give it to you every time they visit your website. That doesn’t exist. You must get people’s permission to have their email address. You can do one of two things. You can just ask for it. On your website, you […]

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8 MONDAY POWER SESSIONS

Hey ! Join me for 8 Mondays – 8 Power Sessions at 8:00 p.m. EST! Let’s finish the year fierce! Check out our topics: 1) Facebook live – 10.31 at 8:00 pm EST  – Topic: 5 promotional tips to get ready for Black Friday & Cyber Monday WATCH THE REPLAY [ CLICK HERE] 2)Facebook live – 11.7 at 8:00 p.m. EST – Topic: How to package and sell a consultation session. WATCH THE REPLAY [ CLICK HERE] 3) Facebook live  – 11.14 at 8:00 p.m. EST – Topic: How to create and sell a video course. WATCH THE REPLAY [ CLICK HERE] 4) Facebook Live – 11.21 at 8:00 p.m. EST – Topic: How to create and sell an audio course. WATCH THE REPLAY [ CLICK HERE] 5)  Facebook live- 11.28 at 8:00 p.m. EST – Topic: 4 marketing tips to do before the end of the year. WATCH THE REPLAY [ CLICK HERE] 6) Facebook […]

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5 Day Social Media Challenge

5 Day Social Media Challenge Power Up Your Social Media with this 5 day challenge! Each day between Oct 24th – Oct 28th, I will send one email each morning with a specific strategy, tip or action for you to implement on your social media sites.   Click here to sign up!

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Facebook for Entrepreneurs – 4 Week Group Coaching Program

Now enrolling> Facebook for Entrepreneurs – 4 Week Group Coaching Program If you are on Facebook and you are struggling to use it for promoting your business, product or service or you are not seeing the results you want… this LIVE group coaching program, Facebook For Entrepreneurs, is for YOU! The purpose of the 4 week LIVE webinar program is to create your 30 day Facebook Client Attraction Plan: This 30 day plan: 1) Will help you figure out what to post and share every week for a month. 2) Will showcase MY technique to easy and time friendly Facebook posting. 3) Will help you attract more clients, speaking engagements and sell more products.   Buy it nowSell online Click here for the two installment payment option! Four –  1 hour & 15 minute LIVE sessions: Thursday, October 6, 2016 – 8:00 p.m. EST (East Coast) /5:00 p.m. PST Thursday, October 13, 2016 – 8:00 p.m. EST (East Coast) /5:00 […]

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Speaker: Woman Thou Art Liberated 2016

Sharvette Mitchell is a guest speaker for Woman Thou Art Liberated 2016! Register online at www.WTAL2016.eventbrite.com Woman Thou Art Liberated is back!!!! We are excited to announce this year’s conference will be held on Saturday, September 17th beginning at 10:30am! This year’s theme is entitled, The NEXT LEVEL Woman!!!! If you feel God calling you higher in your ministry, career, business, finances, relationships or your overall spiritual journey we invite you to be a part of this powerful time of networking and impartation! #WTAL2016 will kick off at 10:30am with a workshop entitled, “NEXT LEVEL SUCCESS” facilitated by Sharvette Mitchell, business coach and talk radio host! Sharvette is going to coach us to our NEXT LEVEL in branding, marketing and social media exposure! Immediately following our morning workshop, we will transition to our “NEXT LEVEL SUCCESS” luncheon with special guest, Robin M. Ware! Robin will be joining us from Atlanta, GA where she serves under Bishop Paul […]

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Speaker: Higher Living Publications Writers Workshop/ Get Published

Sharvette Mitchell is a guest speaker for the Higher Living Publications Writers Workshop/ Get Published Higher Living Publications of Speaking Spirit Ministries will be hosting, “The Christian Writer 101″ Workshop on Saturday, October 1, 2016 from 9AM to1PM (Check-in is at 8:30AM) at our main campus 4205 Ravenswood Road Richmond VA 23222. Tickets: $20 – Purchase online at http://bit.ly/higherlivingpublications This informative event will be presented by Nina Fitzhugh-Wells of iScribe Writer’s and Publisher’s Institute. Instructors will include: Sharvette Mitchell of Mitchell Productions and Keith Wheeler of Wheeler Global, LLC. Topics Covered: UNDERSTANDING CHRISTIAN SELF-PUBLISHING COMMUNICATING THE VISION COMPONENTS OF A BOOK PROPOSAL (Formatting your manuscript, Query letters, Literary agents) LAYING OUT YOUR BOOK DESIGNING YOUR COVER GENRE WRITING STYLES (Fiction, Non-Fiction, Poetry, Children & Young Adults, Media) THE PROCESS OF EDITING AND PROOFING PRINTING YOUR NEW BOOK (Soft Covers, Hard Covers, e-books) BUILDING A WINNING PLATFORM GLOBAL MARKETING & PROMOTING of YOUR BOOK BECOMING SOCIAL MEDIA SAVVY HANDLE YOUR BUSINESS […]

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Why Do I Need a Website? Here are 21 Reasons

Why Do I Need a Website? Here are 21 Reasons Source: by Peter Visser Steve Jobs also asked ‘why’. He challenged every single operation within his company. Everyone, from the engineers to the accounting staff, did things differently, because Jobs would ask them why they did things in a certain way. And answering, “Well, that’s what everybody else is going” simply wasn’t good enough. When I started my first business several years ago, the first thing I thought was “I need to get a website”. Why did I think that? Why do I need a website? I decided to get with the program and copy Steve Jobs to answer the fundamental questions about why I, a small business owner, actually need a website. Why Do I Need a Website? Reason #1 – Online brochure Companies spend millions creating brochures and distributing them. By having a website you can skip that entirely. Your potential customers can find […]

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How to crop a picture into a circle
How to crop a picture into a circle using PicMonkey.com

How to crop a picture into a circle using PicMonkey.com Hi everyone. This is Sharvette Mitchell, Creative Director for Mitchell Productions Web Design and Social Media coaching where we help you build something amazing. Today I have a quick video on how to create a circle picture using Picmonkey.com. Picmonkey.com is a great tool that allows you to edit pictures, create graphics and all of that good stuff. The first thing that you want to do is click on edit. Edit will allow you to bring in a picture that we can actually edit and crop into a circle picture. Select computer, which will bring up images on my computer. Grab an image and open that up. PicMonkey.com will put the image that was selected right here in the middle of the screen. What I want you to do is go over to the left hand side and you’re going to actually click on the […]

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10 Twitter Secrets You Should Know
10 Twitter Secrets You Should Know

10 Twitter Secrets You Should Know By Irfan Ahmad Twitter is a great platform to share your thoughts and opinions, interact with people in your niche and to promote your business or brand. However, even if you’re an active Twitter user, you may not know all of the Twitter secrets that can help you improve your social media presence. Here are some tips. 1. Earn Retweets By Using The Maximum Number of 4 Images Per Tweet You already know that you can add an image to your tweets, but did you know that you can actually add a total of 4 images? All you have to do is click on the photo icon after you have added your first image, then add another. The result is that you’ll have the impact and communication power of four pictures, and you’ll still have your 140 characters left to add the text that you need to drive your message home. Best of all, […]

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Mashable Social Media Day

Join Wealthy Sisters Network & Dawniel Winningham as we celebrate Mashable Social Media Day! July 15, 2016 from 7:00 AM CST – 7:00 PM CST Sharvette Mitchell of Mitchell Productions Web Design & Social Media hits the virtual stage at 4:00 p.m. CST/ 5:00 p.m. EST   Are you READY to BOOST your BUSINESS and your CONNECTIONS? To attend virtually: Dial 425-440-5100 #399472 Can’t attend LIVE? Register at bit.ly/wesocial16 to receive the full replays! (Replays will be sent by Monday July 18th, 2016) If you are SERIOUS about moving your business to the NEXT LEVEL, you do NOT want to miss this event. Social Media is CRITICAL to doing business and staying in business! See you soon, Dawniel Winningham Founder of Wealthy Sisters Network Schedule: ALL CST TIME! 7 am: Opening of Event with Dawniel Winningham (Importance of Social Media) 8am: Portia Chandler- Social Media Content & Strategies 9am: Kemya Scott – Content Marketing 10am: Shade’ […]

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Spending time on Social Media
How Much Time Should You Spend on Social Media?

How Much Time Should You Spend on Social Media? Article courtesy of Michael Patterson Just because social media never sleeps doesn’t mean that social media managers don’t have to. In fact, there are probably some overworked community managers out there now that could use some rest. In order to free up the time to catch some shuteye, you’ll need to know how to effectively spend your time on social media marketing. That’s where this post can help. We’ll detail all of the areas you should be spending time with social media, and additionally how much of your time should be spent focused on those areas. How Much Time Should You Spend On Social? This is the first question that you need to ask yourself: How much time should I spend on social media marketing every week? A study conducted by Social Media Examiner asked 3,720 marketers how much time they allocate to social media marketing, and […]

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How to create a blog post
How To Create A Blog Post On Your WordPress Website

Hi there! This is Sharvette Mitchell, Creative Director for Mitchell Productions Web Design and Social Media coaching where we help you build something amazing with your online marketing and your online brand. Today I wanted to share a quick video on how to create a blog post in your WordPress website or your WordPress blog. How to create a blog post in your WordPress The first thing you want to do is go to the link that you use to log in to your WordPress account and then enter your username and your password.  Now that you have logged in to your WordPress account, you will be in the Dashboard section. You simply go over to your left menu and click on Post. Hover on Post and then you’ll see the options of seeing all your blog posts or adding a new blog post. Add New When you click on Add New, Add New is […]

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Video Marketing
5 Tips for Using Video in Your Social Media Marketing Strategy

5 Tips for Using Video in Your Social Media Marketing Strategy Article courtesy of  Jack Danielson There’s no doubt that video marketing is on a steady incline. Video content is an excellent way to capture audience attention and deliver your marketing messages in a more engaging, active way, and as such, it comes as little surprise that more and more brands are leaning towards promotional videos to attract potential customers. If you’re looking to build brand awareness, generate more leads and increase your brand visibility online, video marketing is certainly worth your consideration. If you’re looking to get started with video marketing, here are five proven tips and best practices that can help you come up with a winning strategy to promote your videos on social media networks. 1. Length Matters – Keep Them Short Editing is one of the most difficult tasks of creating an effective marketing video. Viewers have short attention spans and the risk of creating longer videos is that they may not be watched through till the end. […]

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3 Mistakes MINISTRIES Make When Promoting Online

3 Mistakes MINISTRIES Make When Promoting Online Hi, I’m Sharvette Mitchell with Mitchell Productions Web Design and Social Media Coaching. This video (see below) is about mistakes I see ministries making when it comes to promoting online. Your Members are your marketing team, are you using them? 1. Oftentimes when promoting online, ministries don’t think about their members really as their marketing team. They are your marketers. They are your supporters, so equip them with flyers and online flyers. Equip them with a great website that they can share service times and upcoming events. You want to equip your members so that they can turn around and advertise and market, and promote your ministry. Yes, and all advertising and marketing is sharing good information, sharing information that will draw people to your ministry. Ministries have a lot of great content but are not using it. 2. The second mistake I see is that ministries do […]

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