5 Tips for Using Video in Your Social Media Marketing Strategy

5 Tips for Using Video in Your Social Media Marketing Strategy Article courtesy of  Jack Danielson There’s no doubt that video marketing is on a steady incline. Video content is an excellent way to capture audience attention and deliver your marketing messages in a more engaging, active way, and as such, it comes as little surprise that more and more brands are leaning towards promotional videos to attract potential customers. If you’re looking to build brand awareness, generate more leads and increase your brand visibility online, video marketing is certainly worth your consideration. If you’re looking to get started with video marketing, here are five proven tips and best practices that can help you come up with a winning strategy to promote your videos on social media networks. 1. Length Matters – Keep Them Short Editing is one of the most difficult tasks of creating an effective marketing video. Viewers have short attention spans and the risk of creating longer videos is that they may not be watched through till the end. […]

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