Category

Marketing

Make One Clear Ask This Week (Yes, Just One!)

You don’t need a viral reel, or a complete rebrand to attract your next client. What you...
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2026 Marketing Trends for Small Businesses

2026 Marketing Trends Marketing in 2026 is about doing what actually works. Small businesses, solopreneurs, and lean...
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Your Target Market Is Not One Group, it’s THREE!

If your marketing feels inconsistent, it’s probably not your offer…it’s how you’re thinking about your target market....
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The Visibility Reset Solopreneurs Need Before the Year Ends

I didn’t want to let this week pass without checking in. The last few weeks have been...
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Cracker Barrel’s Rebrand Attempt – from The Lens of a Branding Coach

One key observation…from The Lens of a Branding Coach Cracker Barrel was a topic of discussion in...
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Turn 1 Piece of Content Into 10 Pieces of Content

In the ever-evolving landscape of digital marketing, the adage “work smarter, not harder” has never been more...
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African American Marketing Association’s 2025 “50 Black Marketers to Watch”

“I am honored to be selected as one of the African-American Marketing Association (AAMA)’s 2025 “50 Black...
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Amazon LIVE featured Broadcast

Meet Sharvette Mitchell, CEO of Mitchell Productions, and some of the CO-AUTHORS from our upcoming anthology, Prioritize...
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Personal Brand vs. Business Brand – What’s the Difference?

Should you build your personal brand or your business brand first? In this article, I’m breaking down...
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AI-Powered Personal Branding

Let’s be real, showing up consistently can feel like a full-time job. But guess what? With AI...
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