Are you trading time for money in 1:1 sessions and looking for a way to expand? Let me show you how to package your expertise to scale.
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5 Tips: How to Package Your Expertise Beyond 1:1 Sessions.
1️⃣ Turn Your Process Into a Signature Framework
🔹 Tip: Break down your 1:1 process into clear steps and give it a name. For example, my marketing framework is called The Platform Builder®.
Why? A named framework positions you as an authority and gives your clients a repeatable, proven method.
People don’t just pay for your time—they pay for your method. Own it, name it, teach it.
2️⃣ Create a Group Program
🔹 Tip: Package your expertise into a group coaching experience or cohort-based program.
Why? You multiply your impact by teaching several people at once without burning out.
Group programs let you build community and cash flow.
3️⃣ Build a Digital Product Suite
🔹 Tip: Use your knowledge to create on-demand resources like mini-courses, templates, guides, or masterclasses.
Why? These are low-effort, high-leverage products that work for you while you sleep.
A digital product is like a quiet salesperson that’s always working behind the scenes.
4️⃣ Host a Live or Virtual Workshop
🔹 Tip: Design a 60–90 minute workshop around one clear pain point your audience has. This should be related to something you normally teach in a 1:1 setting.
Why? Live workshops are a great entry point for new clients and let people experience your teaching style, energy, and results in real time. They also build credibility and position you as the expert.
One well-done workshop can generate money, generate leads, and showcase what you bring to the table.
5️⃣ Offer Speaking, Training, or Consulting Services
🔹 Tip: Package your expertise into keynote talks, corporate training sessions, or strategic consulting offers.
Why? You step into thought leadership and command higher fees with this type of service.
You don’t have to coach everyone, sometimes, you just need to teach the room.
Which one of these packaging ideas excites you the most right now?
P.S. Do you want more of these conversations? Join me at The Platform Builder Summit – VIP Experience– Learn more and register at https://platformbuildersummit.com/
Who is this summit for? Women entrepreneurs who are ready to turn their expertise into revenue by telling the story of their business through marketing, visibility, personal branding strategies, and business development strategies.
