Source: Henrico Economic Development Authority
Anthony Romanello, Executive Director
Henrico EDA and Henrico Citizen Expand Program To Provide Free Advertising Packages to 40 Local Ventures
2024-12-10
Henrico, VA – The Henrico Economic Development Authority (EDA) and local online publication partner, the Henrico Citizen, have joined forces to broaden the reach of a grant to support small businesses. The Henrico Small Business Boost program provides complimentary, three-month advertising packages to assist small businesses with promoting their brand and products or services. Forty companies have been selected to participate in this year’s Boost program – doubling the number of businesses served by the 2023 pilot program.
Boost advertising packages, valued at $4,000 each, will be administered by the Henrico Citizen to its audience of over 80,000 monthly web visitors and 50,000 email subscribers and social media followers. The 40 participating Boost businesses will each be promoted via email newsletter, social media channels, podcasts, and sponsored content platforms.
In a spirit of community support, Boost grant recipients will “pay it forward” by offering in-kind donations of products or services worth a minimum of $250 to a Henrico nonprofit organization, further strengthening the ties between Henrico’s businesses and residents.
“Small businesses are the heartbeat of our community,” said Board of Supervisors Chair Tyrone E. Nelson of the Varina District. “This year, the Henrico Small Business Boost program provides an elevated level of visibility for 40 of our small businesses, giving them the opportunity they deserve to grow, which ultimately leads to a thriving Henrico.”
“We’re thrilled to be able to help tell the stories of these 40 businesses to our readers and supporters in the coming months,” said Henrico Citizen Publisher Tom Lappas. “Operating a small business presents owners with a number of constant challenges, and marketing is one. Through this program, we aim to educate these business owners about best marketing practices while also helping to provide important local visibility that many of them otherwise might not be able to afford.”
The 40 Boost participants represent a diverse range of industries and ownership. From tutoring companies and restaurants to dentists, landscapers, and consultants, the program celebrates the entrepreneurial spirit prevalent in Henrico. Notably, 22 of the 40 participating Boost businesses are owned by individuals of color, while 28 businesses are held by women – a testament to Boost’s commitment to diversity and inclusivity.
The following 40 companies have been selected for the 2024-2025 Henrico Small Business Boost program:
9th Wonder Premium Products
A-Z Dental Art Studio
A. Macalma Services
Abydis Clothing
American Community Insurance Agency
AztecaDivina
Blue Bee Cider
Bridge 9 Theatre
Carambadas
Central Virginia Dance Academy
CIM Consulting
CMdA Consulting
Commonwealth Tutoring Group
DJ’s Auto Details
Fleur-de-lis Farms
Get Organized RVA
Glam R Us Events
Glenmore Yoga
India K’ Raja Restaurant
Intermission Beer Co.
IRONWORKS, Men’s Grooming & Supply Co.
Jackson Ward Financial Services
K D Sports
Kul Wheels
Lea Brand and Company
Mitchell Productions
Mom 2 Mom
Munford Jewelry Buyers
NES Cornhole Lounge
Pelagos VR
Riddle Me This Escape Rooms
Seniors 1st Choice Adult Day Care
ServiceEase
Shoreline Seafood Market
Suzka’s Cakes and Cookies, LLC
The Gathering Place for Kids
The Virginia Cliffe Inn
Tint My Ride 804
Trap Cardio
Wind Chime Properties
For more information on the Henrico Small Business Boost, visit the Henrico Citizen’s website at henricocitizen.com
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